A Cut Above is an organic meat shop based in Hyderabad, India. They source all the meat from local farmers and provide antibiotic-free meat. Their mission is to promote and support the local farmers while providing healthy and safe produce to their customers.
I was commissioned to design their logo, brand identity and packaging. The packaging designs consist of a layered sheet of food-grade paper that the meat can be wrapped in. This is then packed in a sustainable box, with a personalised note from the farmer that the meat is sourced from. Click here to see a demo of how the products are packaged!
BRAND IDENTITY
FOOD-GRADE PACKAGING PAPER
BRAND PATTERN
SUSTAINABLE BOX DESIGN
